As Black women, we’re used to being called strong. At FORVR Mood, we’re changing the narrative. Black women deserve more than perseverance and strength. Black women don’t always have to be strong. Black women deserve self-care. Black women deserve luxury. Black women deserve to be spoiled. Black women deserve.

We want to give you the products to live this new narrative out loud. We want to bring you self-care. We want to bring you luxury. We want to spoil you.

As a brand, we’re writing a love letter from Black women, to Black women. We’re rewriting our narrative together.

FORVR by Jackie Aina

founder and entrepreneur

Creator & Disruptor

Jackie Aina is a Nigerian-born American who has turned the beauty industry on its head. Former US Army veteran turned beauty mogul, Jackie became a leading beauty content creator on YouTube since the 2000's.  After years of creating content using beauty and self-care products, she acquired a unique aesthetic and wanted to create products based on her passions.

As someone who fell in love with fragrance and perfumes at an early age due to struggles with hypohydrosis, it was only natural for Jackie to launch FORVR with fragrance products first.

But the story is just beginning, and it will go on FORVR.  If you’re fortunate enough to follow Jackie online, you know her taste is EXQUISITE and ON POINT! You’re invited on this journey with Jackie to re-write the narrative for Black women and beyond.

"LUXE" made accessible

We set out to create a luxury self-care brand for black women first.  We believe you deserve to be spoiled daily.  We started with fragrance and expand into all aspects of self-care.  Let us cherish and pamper you each and every day.